Reflection of 'Reading the National Geographic'

‘Reading National Geographic’ studies how National Geographic portrays non-Western cultures, and how this, in turn, affects people’s opinions of foreign cultures. In the book, Lutz and Collins examines the process that National Geographic uses to select the topics  for coverage and how it determines the topics it considers worthy of selection. In the early years of the magazines’ publication, Western anthropologists used it to assess third-world nations’ cultures in the context of the evolutionary stages that Western cultures had passed through to achieve civilization. In its years, the magazine portrayed the cultures of developing countries as being less evolved.